AT THE SPORTS MUSEUM, WE CELEBRATE THE CHARACTER OF BOSTON SPORTS -- THE UNIQUE BRAND OF TEAMWORK, DETERMINATION, RESPONSIBILITY, COURAGE, FAIRNESS, AND OTHER QUALITIES OF CHARACTER POSSESSED BY OUR TEAMS AND ATHLETES THAT MAKE BOSTON "THE GREATEST SPORTS CITY IN AMERICA." EQUALLY IMPORTANT, WE USE THIS DISTINCTLY RICH HERITAGE TO HELP BUILD CHARACTER IN KIDS SO THAT THEY CAN STAND STRONG IN THE FACE OF DRUGS, VIOLENCE, AND OTHER DANGERS. APPROXIMATELY 40,000 STUDENTS PER YEAR EXPERIENCE BOSTON VS. BULLIES, STAND STRONG, ALL IN, OR ONE OF OUR OTHER CHARACTER-BUILDING EDUCATIONAL PROGRAMS THAT WE OFFER TO THIS END.