Programs

  • Program 1 [2020]

    THE BBB4GOOD PROGRAM ADDRESSES THE GROWING SEGMENT OF CONSUMERS SEEKING TO SUPPORT BUSINESSES THAT ARE COMMITTED TO BOTH PURPOSE AND PROFIT. THROUGH OUR NETWORK OF BBBS LOCATED IN COMMUNITIES THROUGHOUT NORTH AMERICA, BBB4GOOD AIMS TO 1) EMPOWER CONSUMERS TO IDENTIFY SOCIAL IMPACT BUSINESSES IN THEIR COMMUNITIES BY CREATING AN ONLINE DIRECTORY OF SOCIAL IMPACT BUSINESSES, 2) SPOTLIGHT, CELEBRATE, AND RECOGNIZE ORGANIZATIONS THAT INTEGRATE SOCIAL IMPACT INTO THEIR BUSINESS PLANS, AND 3) EXPAND OUR REACH THROUGH PARTNERSHIPS WITH LIKE-MINDED ORGANIZATION THAT ARE PROVIDING CRITICAL SUPPORT TO SOCIAL IMPACT ORGANIZATIONS. IN 2020, BBB INSTITUTE WORKED WITH PROSONO, AN ORGANIZATION THAT SPECIALIZES IN HELPING SOCIAL IMPACT BUSINESSES, TO DEVELOP BBB4GOOD STANDARDS WHICH WILL ENABLE BBBS TO VERIFY THAT SOCIAL IMPACT BUSINESSES ARE DELIVERING ON THEIR PURPOSE PROMISES. THE BBB4GOOD STANDARDS AND A SCORING METHODOLOGY WILL BE PILOTED BY BBBS IN 2021. BBB INSTITUTE BEGAN REACHING OUT TO RECRUIT BBBS TO PARTICIPATE IN A PILOT PROGRAM THAT WILL BE DELIVERED THROUGHOUT 2021. FOCUS GROUPS WERE CONDUCTED AND RESOURCES WERE CREATED FOR THE PILOT PROGRAM.
    Geographies
    Not indicated
    Dates
    Jan 1, 2020 – Dec 31, 2020
    Source
    990
    No causes provided
    No populations provided
    –
    $115.9K

  • Program 2 [2020]

    BBB SCAM TRACKER IS AN ONLINE TOOL THAT ENABLES CONSUMERS TO REPORT SCAM ACTIVITY AND PREVENT OTHERS FROM FALLING PREY TO SIMILAR CONS. THE EASY-TO-USE TOOL COLLECTS AND PRESENTS SCAM DATA IN A SEARCHABLE ONLINE "HEAT MAP," SHOWING USERS THE NUMBER AND TYPES OF SCAMS AND HOAXES REPORTED IN THEIR COMMUNITIES. BBB SCAM TRACKER PROVIDES A WINDOW ON THE SCAM LANDSCAPE, DISTRIBUTING DATA-DRIVEN CONSUMER ALERTS AND TIPS BASED ON CURRENT INFORMATION. DATA ARE ALSO SHARED WITH LAW ENFORCEMENT AGENCIES FOR INVESTIGATIVE PURPOSES. BBB SCAM TRACKER IS ALSO A SCAM PREVENTION TOOL, ENABLING CONSUMERS TO DETERMINE IN REAL TIME IF THEY ARE EXPERIENCING A SCAM, THUS PROMPTING THEM TO HANG UP THE PHONE, AVOID MAKING A PURCHASE, OR BLOCK AN EMAIL. IN 2020 ALONE, BBB ESTIMATES THE ONLINE PLATFORM SAVED CONSUMERS $21 MILLION. IN 2020, BBB INSTITUTE BEGAN GATHERING STAKEHOLDER FEEDBACK (FROM CONSUMERS, BBBS, AND STRATEGIC PARTNERS) ON HOW TO EXPAND THE IMPACT OF BBB SCAM TRACKER. A TASK FORCE WAS FORMED THAT MET MONTHLY TO DEVELOP GOALS FOR ENHANCING THE BBB SCAM TRACKER PLATFORM. BBB INSTITUTE BEGAN SEEKING TECHNOLOGY PARTNERS AND STRATEGIC PARTNERS TO JOIN THE EFFORT.
    Geographies
    Not indicated
    Dates
    Jan 1, 2020 – Dec 31, 2020
    Source
    990
    No causes provided
    No populations provided
    –
    $56.6K

  • Program 3 [2020]

    BBB INSTITUTE AND FACEBOOK PARTNERED ON A HOLIDAY CONSUMER EDUCATION CAMPAIGN DURING THE 2020 HOLIDAY SEASON. THE PURPOSE OF THE CAMPAIGN WAS TO SPREAD CRITICAL INFORMATION TO HELP CONSUMERS AVOID LOSING MONEY TO SCAMS. THE TWO ORGANIZATIONS CREATED EDUCATIONAL ADS AND VIDEOS THAT WERE SHARED ON SOCIAL MEDIA AND VIA PAID ADVERTISEMENTS. ALL CONTENT DIRECTED CONSUMERS TO ONLINE RESOURCES. BOTH ORGANIZATIONS ALSO GAINED EARNED MEDIA COVERAGE TO EXPAND THE REACH OF THE CAMPAIGN.
    Geographies
    Not indicated
    Dates
    Jan 1, 2020 – Dec 31, 2020
    Source
    990
    No causes provided
    No populations provided
    –
    $48K