THE GOAL OF THE ORGANIZATION IS TO ENCOURAGE AND IMPACT LIVES WITH THE GOSPEL OF JESUS CHRIST THROUGH BROADCASTING, STREAMING INTERNET AUDIO, OPERATION OF RADIO BROADCASTING STATIONS AND CREATING EXPERIENCES THAT INSPIRE PEOPLE TO LIVE LIFE PASSIONATELY, AND TO KNOW JESUS CHRIST AS THE SOURCE OF THAT LIFE. THE PRIMARY FOCUS OF BROADCASTING AND STREAMING IS CONTEMPORARY CHRISTIAN MUSIC. THE BROADCAST ALSO PROVIDES LOCAL NEWS, WEATHER, EMERGENCY INFORMATION, LOCAL HIGH SCHOOL SPORTS, AND SELECTED EDUCATIONAL PROGRAMS, PARTICULARLY BIBLE TEACHING.