MEDIA AND PUBLIC RELATIONS - THE FOUNDATION AND ITS MEDIA RELATIONS TEAM WORKED ON KEEPING THE PUBLIC INFORMED ON THE VALUE OF INSURANCE. ITS USAGE OF AWARENESS MONTHS AND SPOKES PEOPLE HAVE GREATLY INCREASED THE COVERAGE OF THE FOUNDATION'S PROGRAMS AND EDUCATIONAL PIECES RECEIVE.
Geographies
Not indicated
Dates
Jan 1, 2023 – Dec 31, 2023
Source
990
No causes provided
No populations provided
–
–
Advertising Outreach for Consumer Education
THE FOUNDATION'S ADVERTISING OUTREACH IS AN EFFORT TO EDUCATE CONSUMERS AND ENERGIZE THE FIELD. WE ADVERTISE ON CONSUMER WEBSITES WITH DIGITAL ADVERTISEMENTS FEATURING STORIES FROM THE AWARENESS MONTH CAMPAIGN, REAL LIFE STORIES OR LIFE LESSONS PROGRAMS. THESE ADS APPEARED ON THE FOLLOWING WEBSITES: HULU, YOUTUBE, AOL, AND MANY OTHER ONLINE SITES AND SOCIAL MEDIA PLATFORMS.
Geographies
Not indicated
Dates
Jan 1, 2023 – Dec 31, 2023
Source
990
No causes provided
No populations provided
–
–
Digital Resource Platform
DIGITAL PLATFORM - THE FOUNDATION'S NEWLY LAUNCHED PLATFORM WHICH PROVIDES ALL THE FOUNDATION'S RESOURCES IN A DIGITAL FORMAT TO BE USED BY INSURANCE COMPANIES AND AGENTS IN EDUCATING CONSUMERS ABOUT LIFE INSURANCE AND ITS RELATED PRODUCTS.