MEDIA: THE MEDIA PROGRAM INCLUDES ALUMNI ASSOCIATION WEBSITES, EMAIL MARKETING, COASTLINES MAGAZINE, ONLINE COMMUNITY AND PRODUCTION OF PRINTED MATERIALS. EMAIL MARKETING INCLUDES MONTHLY GAUCHO E-NEWS, REGIONAL EVENTS E-NEWS, QUARTERLY GAUCHO GETAWAYS E-NEWS AND QUARTERLY COASTLINES E-NEWS. COASTLINES IS THE MAGAZINE FOR MEMBERS OF THE UCSB ALUMNI ASSOCIATION AND IS PUBLISHED 4 TIMES A YEAR. IT INCLUDES NEWS AND FEATURES ABOUT UCSB AND ALUMNI. THE PROGRAM PRODUCES BROCHURES, INVITATIONS, EVENT PROGRAMS, AND OTHER PRINTED MATERIALS FOR ALUMNI ASSOCIATION INITIATIVES.
DatesJul 1, 2017 – Jun 30, 2018