THE SANTA MONICA PIER CORPORATION (ORGANIZATION) WAS FORMED IN NOVEMBER 1983 AS A NONPROFIT PUBLIC BENEFIT CORPORATION WHOSE PURPOSE IS TO PROMOTE THE SANTA MONICA PIER (PIER) AS A WORLD-CLASS DESTINATION. THE ORGANIZATION MANAGES BOTH FILM PERMITS AND EVENTS AT THE HISTORIC CAROUSEL AND THE DECK OF THE WORLD FAMOUS SANTA MONICA PIER. IN ADDITION, THE ORGANIZATION ENGAGES IN MARKETING, SOCIAL MEDIA AND PROGRAMMING ACROSS FIVE CATEGORIES INCLUDING MUSIC, FILM, EDUCATION, ART AND ACTIVE LIFESTYLE. THE ORGANIZATION ALSO PRODUCES SIGNATURE EVENTS LIKE THE TWILIGHT CONCERT SERIES AND PADDLEBOARD & OCEAN FESTIVAL, WHICH DRAW THOUSANDS TO THE PIER EACH SUMMER.