Programs

  • Community Engagement for Safer Streets

    COMMUNITY ENGAGEMENT AND MOBILIZATION:THE WHITE LINE FOUNDATION BROUGHT TOGETHER THOUSANDS OF SUPPORTERS THROUGH COMMUNITY EVENTS, CREATING A POWERFUL SHOW OF PUBLIC SUPPORT FOR SAFER STREETS. OUR SIGNATURE INITIATIVE, THE RIDE FOR MAGNUS, UNITED 4,235 CYCLISTS FROM 47 STATES AND 21 COUNTRIES, INCLUDING OVER 3,500 COLORADANS. THESE EFFORTS HELPED BUILD A BROAD-BASED MOVEMENT AROUND PEDESTRIAN AND CYCLIST SAFETY, WHILE HONORING LIVES LOST AND ACTIVATING GRASSROOTS ACTION. ALL EVENTS WERE FOCUSED ON COMMUNITY ENGAGEMENT AND AWARENESS, NOT FUNDRAISING. - ORGANIZED ONE OF THE LARGEST ONE-DAY ADVOCACY RIDES IN THE COUNTRY (4,235 PARTICIPANTS) - HOSTED THREE MAJOR COMMUNITY-BUILDING EVENTS IN COLORADO - ACTIVATED SUPPORTERS NATIONWIDE THROUGH IN-PERSON AND DIGITAL ENGAGEMENT
    Geographies
    Not indicated
    Dates
    Jan 1, 2024 – Dec 31, 2024
    Source
    990
    No causes provided
    No populations provided
    –
    $58.4K

  • Lives Worth Remembering Campaign

    STORYTELLING AND PUBLIC AWARENESS CAMPAIGNSTO CHANGE DRIVER BEHAVIOR AND REDUCE ROAD FATALITIES, THE WHITE LINE FOUNDATION FOCUSED ON PUBLIC STORYTELLING THAT PUTS A HUMAN FACE ON THE CONSEQUENCES OF RECKLESS DRIVING. WE LAUNCHED LIVES WORTH REMEMBERING, A DIGITAL DOCUMENTARY SERIES VIEWED MORE THAN 268,000 TIMES IN 2024. THE SERIES INCLUDES STORIES OF FAMILIES IMPACTED BY ROAD VIOLENCE, WITH THE GOAL OF SPARKING REFLECTION AND INSPIRING BEHAVIOR CHANGE. IN ADDITION, WE EARNED MEDIA COVERAGE IN OVER 4,600 ARTICLES, REACHING A POTENTIAL AUDIENCE OF MORE THAN 26 BILLION. - RELEASED MULTIPLE SHORT FILMS AND PREVIEWS AS PART OF A DOCUMENTARY SERIES - ACHIEVED OVER 268,000 VIDEO VIEWS ACROSS INSTAGRAM, YOUTUBE, FACEBOOK, AND SCREENINGS - RECEIVED NATIONAL PRESS COVERAGE IN OVER 4,605 ARTICLES, WITH A REACH OF 26.3B UVM
    Geographies
    Not indicated
    Dates
    Jan 1, 2024 – Dec 31, 2024
    Source
    990
    No causes provided
    No populations provided
    –
    $52.6K

  • Advocacy for Road Safety Awareness

    ADVOCACY AND PUBLIC EDUCATION ON ROAD SAFETY:IN 2024, THE WHITE LINE FOUNDATION EMERGED AS A TRUSTED VOICE IN THE NATIONAL CONVERSATION ABOUT ROAD SAFETY. WE FOCUSED ON RAISING AWARENESS ABOUT THE NEED FOR LIFE-SAVING TECHNOLOGIES LIKE CYCLIST DETECTION AND AUTOMATED EMERGENCY BRAKING IN NEW VEHICLES. WE ALSO PARTICIPATED IN EDUCATIONAL EFFORTS THAT CONTRIBUTED TO PUBLIC UNDERSTANDING OF THE ROLE ACCOUNTABILITY PLAYS IN PREVENTING RECKLESS DRIVING. OUR WORK INCLUDED SHARING DATA AND PERSONAL STORIES TO INFORM PUBLIC DIALOGUE, COLLABORATING WITH OTHER ORGANIZATIONS, AND ENGAGING DIRECTLY WITH COMMUNITIES AFFECTED BY TRAFFIC VIOLENCE. - CONTRIBUTED EXPERTISE TO PUBLIC EDUCATION EFFORTS RELATED TO DRIVER-ASSISTANCE TECHNOLOGY - PARTICIPATED IN DISCUSSIONS SURROUNDING TWO SIGNIFICANT LEGISLATIVE DEVELOPMENTS (FEDERAL AND STATE) - SHARED RESEARCH AND SURVIVOR STORIES TO ELEVATE PUBLIC UNDERSTANDING OF ROAD SAFETY ISSUES
    Geographies
    Not indicated
    Dates
    Jan 1, 2024 – Dec 31, 2024
    Source
    990
    No causes provided
    No populations provided
    –
    $5.8K