WQED MULTIMEDIA
Programs
Community Storytelling Initiatives
TELEVISION:WQED MULTIMEDIA OPERATES FIVE LINEAR TELEVISION CHANNELS: WQED-TV (PBS), WQED WORLD, WQED CREATE, WQED SHOWCASE, AND PBS KIDS.IN FY24, WQED CREATED AND DISTRIBUTED MORE THAN 100 ORIGINAL PRODUCTIONS, INCLUDING SEVERAL SIGNATURE DOCUMENTARIES SUCH AS "BEYOND THE CANVAS: THE CARNEGIE INTERNATIONAL," "HOPE AND HEALING: THE CHILDREN'S INSTITUTE OF PITTSBURGH," "THE GREEN BOOK: DRIVING THROUGH HISTORY, AND "EQUITY ON ICE: THE WILLIE O'REE ACADEMY."**SEE SCHEDULE O FOR CONTINUATION**WE EVOLVED OUR STORYTELLING PHILOSOPHY TO ALIGN WITH OUR STRATEGIC PRIORITIES. WE'RE COMMITTED TO ENSURING ALL AUDIENCES SEE THEMSELVES REFLECTED IN OUR CONTENT, AND MAKING SURE OUR PROGRAMS UPLIFT AND SHOWCASE THE STORIES AND VOICES THAT MAKE OUR COMMUNITIES UNIQUE.GIVEN OUR STRATEGIC OBJECTIVE TO REFLECT THE DIVERSITY OF THE MANY COMMUNITIES WE SERVE, WE JOURNEYED FROM "A SOULFUL TASTE OF THE 'BURGH" TO THE BEAVER FALLS CAR CRUISE AND THE CANONSBURG FOURTH OF JULY PARADE. A NEW SERIES, "AUTHENTIC LIVES," CELEBRATED POSITIVE STORIES ABOUT PITTSBURGH'S LGBTQ+ COMMUNITY, FROM ARTISTS TO ENTREPRENEURS. SUPPORTING OUR OBJECTIVE TO MEANINGFULLY ENGAGE MORE NEIGHBORS, WE PROUDLY BRANCHED OUT AND WENT "OFF THE BEATEN PATH" WITH STORIES PROFILING AN INTER-GENERATIONAL WOMEN'S BOCCE LEAGUE IN MORNINGSIDE AND THE FORAGING EFFORTS OF THE WESTERN PENNSYLVANIA MUSHROOM CLUB. WE ALSO SET OUT TO EXPERIMENT WITH NEW FORMATS AND CREATED 'SNACKABLE' VERTICAL VIDEOS DESIGNED FOR SOCIAL MEDIA. THESE FEATURED THE BROOKLINE HALLOWEEN PARADE, DJ MIKE'S MUSIC EMPORIUM, FRZY WITH THE PITTSBURGH SYMPHONY ORCHESTRA, LIGHT UP NIGHT IN RESERVE TOWNSHIP, AND THE RESTORATION OF THE DENIS THEATRE IN MT. LEBANON. WE WRAPPED UP THE FIRST SEASON OF RICK SEBAK'S "GUMBANDS" PODCAST, KICKING OFF A NEW SERIES, "LUCKY TO LIVE IN PITTSBURGH," WITH A DELICIOUS VISIT TO BADAMO'S PIZZA. EACH PRODUCTION REMINDED US WHY WE'RE PROUD TO LIVE AND WORK IN SOUTHWESTERN PENNSYLVANIA: FROM OUR VIBRANT AND WORLD-RENOWNED ART SCENE, THE PHILANTHROPY SET IN MOTION BY OUR GREAT-GRANDPARENTS, OUR SMITHSONIAN-AFFILIATED HISTORY CENTER, AND HOW OUR PRO SPORTS TEAMS PARTNER WITH LOCAL BUSINESSES TO INVEST IN OUR REGION'S YOUTH.GeographiesNot indicatedDatesOct 1, 2023 – Sep 30, 2024Source990No causes providedNo populations provided–$5.3MEducational Enrichment Programs
EDUCATION:WQED'S LEARNING NEIGHBORHOODS BRING TOGETHER SCHOOLS, LIBRARIES, FAMILIES, AND COMMUNITY ORGANIZATIONS TO PROVIDE EDUCATIONAL ENRICHMENT AND OPPORTUNITIES FOR CONNECTION. BY FOSTERING COLLABORATION, WE BUILD VITAL BRIDGES THAT SUPPORT CHILDREN AND FAMILIES, STRENGTHENING ENTIRE COMMUNITIES.**SEE SCHEDULE O FOR CONTINUATION**IN FY24, WQED WORKED WITH 51 LIBRARY PARTNERS, 59 COMMUNITY PARTNERS, 94 SCHOOL PARTNERS AND SERVED 37,779 UNIQUE STUDENTS WITH FREE, EFFECTIVE, AND ACCESSIBLE RESOURCES REACHING CHILDREN WHEREVER THEY LEARN, LIVE, AND PLAY.WQED'S PROGRAMS AND INITIATIVES EXTEND TO JUNIOR HIGH AND HIGH SCHOOL STUDENTS EXPLORING MEDIA CAREERS THROUGH THE WQED CREATOR ACADEMY, WHICH TEACHES STORYTELLING, CAMERA, AUDIO, LIGHTING, AND EDITING SKILLS. THE CREATOR ACADEMY OFFERS PROFESSIONAL PATHWAYS SUPPORTING A GROWING INDUSTRY OF DIVERSE FILMMAKERS AND DIGITAL STORYTELLERS ACROSS SOUTHWEST PENNSYLVANIA.GeographiesNot indicatedDatesOct 1, 2023 – Sep 30, 2024Source990No causes providedNo populations provided–$2MCultural Arts Programming
RADIO:WQED MULTIMEDIA OPERATES CLASSICAL WQED-FM 89.3/PITTSBURGH, SIMULCAST ON WQEJ-FM 89.7/JOHNSTOWN, ALONG WITH THE PITTSBURGH CONCERT CHANNEL, A 24/7 HD RADIO STATION FEATURING COMPLETE CONCERTS BY THE PITTSBURGH SYMPHONY ORCHESTRA. WQED OFFERS A VARIETY OF PODCASTS, INCLUDING "THE VOICE OF THE ARTS," A VITAL PLATFORM WHICH AMPLIFIES SOUTHWEST PENNSYLVANIA'S VIBRANT AND DIVERSE CULTURAL ASSETS: MUSICIANS, DANCERS, ARTISTS, ACTORS, DIRECTORS AND MORE. ON WEEKDAYS, LOCAL ARTS PROGRAMMING ON WQED-FM AND WQEJ-FM IS HOSTED LIVE BY JIM CUNNINGHAM (6-10AM) AND ANNA SINGER (2-6PM).**SEE SCHEDULE O FOR CONTINUATION**IN FY24, WE ADDED GOPRO CAMERAS TO OUR FM STUDIO, ENABLING US TO CAPTURE INTERVIEWS AND CONVERSATIONS FROM OUR VOICE OF THE ARTS PODCAST AND SHARE THEM ON OUR YOUTUBE CHANNEL.GeographiesNot indicatedDatesOct 1, 2023 – Sep 30, 2024Source990No causes providedNo populations provided–$1.2M
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