PSI FOCUSES ON GLOBAL HEALTH, INCLUDING THE AREAS OF SEXUAL AND REPRODUCTIVE HEALTH, MALARIA, HIV/AIDS, WATER, SANITATION, AND HYGIENE. PSI APPROACHES CARE FROM THE CONSUMERS' PERSPECTIVE, PROVIDING LIFE-SAVING INFORMATION, PRODUCTS, AND SERVICES TO TACKLE SOME OF THE WORLD'S MOST PRESSING HEALTH PROBLEMS SO THAT PEOPLE CAN LEAD HEALTHIER, HAPPIER, AND MORE PRODUCTIVE LIVES. PSI AIMS TO MAKE UNIVERSAL HEALTH COVERAGE MORE OF A REALITY, BY IMPROVING THE MARKET FOR PRODUCTS AND SERVICES, AND BY DEVELOPING SOLUTIONS THAT ARE AFFORDABLE, CONVENIENT, AND EFFECTIVE.